Helping Mission Driven Organizations Communicate with Modernity & Prepare for Polarizing Moments
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Monthly content and strategic counsel to strengthen executive visibility, voice, and influence.
What it includes:
Monthly Strategy Session → Sharpen executive voice around current issues, leadership priorities, and platform strategy.
3–6 Monthly Posts → Editorial calendar, copy, and optimization for agreed-upon channels.
2x Monthly Reactive Posts → Timely content tied to news or trending conversations.
Quarterly Insights → Reporting on performance against agreed visibility and engagement goals.
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Quarterly “on-call” content packs for corporate storytelling that aligns to leadership and business priorities.
What it includes:
Flexible use → Engagement can be applied to any mix of deliverables:Executive blog posts, op-eds, or LinkedIn articles
Website or corporate citizenship copy refreshes
Video scripts (internal or external)
Executive or keynote presentations
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A focused assessment of your organization’s reputation landscape. Designed to help comms teams stress-test strategies, anticipate risks, and prepare for polarizing moments.
How it works:
Issue Area Alignment → From corporate citizenship to politics, multicultural audiences to economic sentiment, we zero in on the areas that matter most.
Risk Mapping & Playbook → Audience perception analysis plus actionable recommendations for messaging, positioning, and engagement.
Walkthrough & Q&A → A 60-minute session to review findings and workshop recommendations with your team.
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Attention Lab: Rethink how your stories meet today’s fragmented media world.
This half-day workshop equips your team to cut through with modern outreach strategies—whether it’s trendjacking on TikTok, pitching podcasts, or reframing a story for Substack tastemakers. Participants leave with practical tools, fresh story formats, and a clear framework for engaging today’s attention ecosystem.
Led by strategist and creative partner Stefan Embry, Embry Collective is a scalable extension of your team—focused on the mission-critical work today’s busy comms and marketing departments can’t always tackle internally.
With 15+ years of experience in reputation management, executive visibility, and integrated communications, Stefan combines strategic counsel with creative execution—rooting brand priorities in cultural context and current conversation for true resonance.
His work spans producing campaigns, shaping executive platforms, and guiding counsel across the Cosmetics, Travel, Education, and Retail industries.
